September 03, 2011

Day 41: Duty Free - Are you free of your duties?

Have you ever asked yourself why Airports Duty Free shops mainly sell parfum, chocolates and alcohol?
I am starring at the shop and there's a golden light coming from all corners. Amazing how people buy gold in its different shapes.
Let me tell you why this business works so well: it plays with human emotions, yes, your emotions and we are the players without really realising it. Meaning, we don't realise the extent of emotional control that is used and abused by humans towards other humans.

Let's take the example of alcohol. Why do people drink in first place; is it social? Or is it to make you feel something that you perceive being separated from. Or is it because it "helps" at the meeting you will have? Or simply to forget about your problems at home...With alcohol, a moment of no-worries comes also for free.

Chocolates: wow this is a huge point that I see within myself. The comfort of eating it and the memories attached. Tha flavour is immensly good and the sugar hits you with energy.

How does a single parfum promote jealousy, comparison and competition? Look at the images: an elegant blond/brune woman or a green-eye man with the shiny lips  selling you a product. Buy a parfum and you will take happiness home, for free. We are limiting ourselves, for free. We are abusing our bodies for free.

These shops give you happiness as long as you accept what they offer you. The idea that you will be more/superior if you buy that parfum... Maybe that man will look at me. Maybe all the women in the world will feel jealous of my new parfum.
Make a wish and have a whisky. But note: if you drink the whole bottle someone will have to carry your heavy weight; someone will have the legitimacy to take decisions for you; someone will lie to you and you won't even notice. Feeding the mind with alcohol is a green light for abuse, internally and externally. In the end all these patterns simply create separation, isn't it?

So are we free of our duties? The duty of being self-honest, for example. What we accept within us, we'll accept outside us. Do you accept emotional breakdowns, anxiety, frustration, indecision, desire and finaly fast-pleasure? If so, Duty Free shops are for you! We are so consumed by the idea that we are making such a big deal just because is £5 cheaper, that we don't even look at what we are putting in our own bodies.It definetely feeds the patterns of the mind.

Potencial associations:
Parfum: desire/sex
Chocolates: feeling of comfort/an award
Alcohol: subconscious mind and memories

While I am writing, "she's the one" says by Robie Williams in his song. Well spoted Robie! Just another mind construct here. She's the one that what...? How come out of 6 billion people there is one single person that is special? Is it because of her parfum? Or the image that you have been feeding since childhood of a perfect women and now fits with what your eyes see -- just like an hologram. Can you see this?
How could you believe in that image of the mind in first place? Parfum, chocolates and alcohol.


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